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IPBA2024 - Bangkok

Programme

Keynote Speakers

Presenting the keynote speakers for the 8th Annual Conference of IPBA.

Wednesday October 30, 2024

Main Programme

12:30-13:00: Registration with coffee

13:00-13:10: Welcome

13:10-16:00: Parallel discussion sessions

16:00-17:00: Reporting and closing

Venue: 7th and 8th floors of Chamchuri 10 Building, Chulalongkorn University

Evening Programme

17:30 Welcome Reception at Studio Bar & Citi Bistro, Pathumwan Princess Hotel

(photo source: Pathumwan Princess Hotel)

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Thursday October 31, 2024

Main Programme

08:30-09:00 Registration with coffee

09:00-09:30 Welcome

09:30-10:10 Keynote

10:10-10:40 Coffee

10:40-12:00 Parallel sessions (round I)

12:00-13:00 Lunch

13:00-13:40 Keynote

13:50-15:10 Parallel sessions (round II)

15:10-15:40 Tea

15:40-17:00 Parallel sessions (round III)

Venue: 7th and 8th floors of Chamchuri 10 Building, Chulalongkorn University

Evening Programme

18:30-21:00 Gala Dinner at Jamjuree Ballroom A + B on the M Floor of Pathumwan Princess Hotel.

Friday November 1, 2024

Main Programme

09:30-10:10 Keynote

10:10-10:40 Coffee

10:40-12:00 Parallel sessions (round IV)

12:00-12:30 Art Gallery

12:30-13:30 Lunch

13:30-14:50 Parallel sessions (round V)

14:50-15:20 Tea

15:20-16:40 Parallel sessions (round VI)

16:40-17:00 Joint Plenary Closing

Venue: 7th and 8th floors of Chamchuri 10 Building, Chulalongkorn University

Evening Programme

17:30-19:00 After-Conference Social: Ruan Chula Narumit

A temple of dawn
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Saturday 2 November 2024
After-Conference Special Session

For participants attending IPBA2024 interested in engaging with CBS, the marketing department is organising a special session. This session, scheduled for Saturday, 2 November 2024, from 10am to 12pm (Bangkok Time) following the conference, is an opportunity to discuss potential collaborations or strengthen existing partnerships.

Travel Information

Travelling from Suvarnabhumi Airport (BKK) to Chulalongkorn University and Pathumwan Princess Hotel in Bangkok is straightforward

Subway

Airport Rail Link and BTS Skytrain

Take the Airport Rail Link from Suvarnabhumi Airport (BKK) to Phaya Thai Station. Then, switch to the BTS Skytrain and get off at National Stadium Station (See the BTS Map). The venue/hotel is a short walk from this station. This method is economical and efficient, especially during peak traffic hours.

Image by Waldemar

Taxi

Taxis are readily available at the airport. The journey to the hotel might take about 40 to 60 minutes, depending on traffic. It's advisable to ensure the taxi uses a meter. It should not cost more than 500 Baht excluding the airport and express way fees.

App Screens

Ride-Hailing Services

Platforms like Grab and Bolt offer convenient travel options and are also quite popular.

Skyscrapers in Bangkok

Recommended Hotels

The organizers of the 8th Annual IPBA Conference in Bangkok recommend the following hotels for participants. You are encouraged to book a hotel at your convenience.

01

Pathumwan Princess (Approx. €100 per night): This hotel, hosting the gala dinner and welcome reception, is conveniently located just a 4-minute walk from the conference venue.​​

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Address: 444 Phaya Thai Rd, Wang Mai, Pathum Wan, Bangkok 10330

03

Ibis Bangkok Siam (Approx. €55 per night): A budget-friendly option, this hotel is also a 15-minute walk from the conference venue, providing easy access for attendees.

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Address: 927 Rama I Rd, Wangmai, Pathum Wan, Bangkok 10330

02

Siam@Siam (Approx. €75 per night): This boutique hotel, offering unique charm, is situated a 15-minute walk from the conference venue.

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Address: 865 Rama I Rd, Wang Mai, Pathum Wan, Bangkok 10330

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International Place Branding Association (IPBA) — Chulalongkorn Business School (CBS)

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